There is this great blog written about in the New York Times recently, Can the Cellphone Help End Global Poverty? It focuses on Jan Chipchase, this anthropolgist / corporate researcher crossing the globe taking pictures and asking questions about cell phones. Its basically market research for his employer, Nokia. Lucky for us, he shares a lot of that energy and fascination on his blog (http://www.janchipchase.com/).
I guess what I am interested in is how we might re-discover the automobile within our living environment. While not as tech-y as the cell phone, and as dated as it might be, it is something so visible, yet we are failing to see how it really operates, could operate and how it might want to operate.
By looking at the different conditions that it is placed within, the ways it interacts with people, space, time and culture, can we not begin to see again how the automobile operates within the built environment? And globally? how does this make mass marketing limited by socio-cultural boundaries?
so my question would be, Can the automobile help end global poverty? or have we given up on that...
(photo from janchipchase.com website)
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